September means out with the summer heat and in with Pumpkin flavored everything (oh and fall.) As we head into September it means that we also need to start thinking about things like having a plan for your business for the holidays. Don’t worry, All-In-One will be flush with ideas, strategies, and resources to help you accomplish your marketing goals, but for now, let’s talk September. As always, below is this month’s day-by-day calendar to help you navigate the day-to-day of what you could be posting to help tell your brand’s story.
For the first time in like 10-years, I get to enjoy REAL fall. Changing leaves, wearing scarfs, and drinking warm beverages with the purpose of warming up. (I can’t wait! #itsfallyall). But this is a fun time for your brand to get into the fall spirit and go theme. Change out your social media covers for something more festive and themey, share your favorite places to get lattes or coffee, post about local fall events that your audience will want to know about to celebrate (like where to go apple picking or upcoming pumpkin patches), or my personal favorite: PSL Battle Royal: Starbucks vs Dunkin Donuts – who does it better?
Starting September 1st, there are 115 days until Christmas! Get your holiday planning ready by creating gift guides. Gift Guides are lists related to your business of things people can buy. They are HUGE in social media, especially Pinterest. Some examples of gift guides include:
To do this, think about your industry and your clients. What is it they buy? How can you tie your product into it? Maybe a dentist would do “Beautiful Smile Gift Guide” or a lawyer could have “Small Business Owners Gift Guide.” This is a content idea is great for holiday times so it is worth investing in and then making sure you include an opt-in on your site to keep talking with potential clients after the holidays.
Arrrrrr! September 19th brings us Talk Like A Pirate Day! This day is totally silly and nonsensical but pure fun! If you watch my video below about September Content Ideas & Calendar, there are some good ideas for what you can do engage with this fun holiday and your audience.
Ok, now for what you came here for, the content calendar for September. I hope you enjoy September’s Content Calendar and until next time, PEACE! ☕?? ✈️
