Social media can be a businesses secret weapon if used correctly. I am often asked ‘Why Be On Social Media?’ and I always have a long list of reasons to rattle through but the most import one is… Social Media is the most powerful tool for brand awareness you will every use, and its FREE!
In my second video in out Social Media For Beginners 2018 series deep dive in the rest of my list of – Why Be On Social Media?
Social Media may not be the silver bullet that gets you instant results but it can work wonders for brand awareness, topical trend adoption and audience engagement. Social Media can be tailored to our audience and niche. You can hunt our your desired audience and you can learn what they want. Learning demographics and interests is great for your business but for you to capitalise on those you need to SHOW UP and be seen.
For your social media influence to grow you have to be part of their life. Posting on Facebook, Twitter, Instagram and Pinterest are great places to get started and the more you post the more chances you have of your dream client finding you and getting in touch. Also the more history and content you can build up the better a reputation you can build for yourself within that niche or community.
Overtime you want your social media to be working with you to build in brand recognition to a level that when someone thinks of a service they immediately think of you. In return social media if done correctly can help you grow your businesses connections. Each time you put out a free PDF, a video or some tips you can capitalise on the value you are offering your audience to help grow your own mailing lists.
If you get your face/brand out there it lays the foundation work for future growth, future sales, future clients and a prosperous business.
Social Media Checklist – https://www.allinonesocialmedia.com/7-things-to-do-before-getting-started-with-social-media
