How To Make A Facebook Live Show – Facebook Live Video Checklist // From text to images and video to live streaming, content has had a particular lifespan around engagement. Brands continue to look to engage audiences faster and more effectively. And now plenty of brands are starting to use Facebook Live for business.
But is this type of content truly for your business? The age of instant content makes Snapchat, Instagram Stories and Facebook Live big players for reaching core audiences. If you’re hesitant–that’s fine. But there are perks you should know about using instant content for your brand.
Don’t write off live streaming just yet until you see our seven legitimate benefits when brands use Facebook Live for business.
Easily one of the biggest nuances to social media content is live video streaming. In late 2011, Snapchat emerged as something completely new by providing live video sharing. From there, services like Periscope and Meerkat developed live-streaming content, taking mobile video to a whole new level.
For brands using these tools, they were able to provide completely new and unique content to their viewers. And now that Facebook Live is commonly used across the world, businesses have to take advantage of its freshness before it’s too late.
