How To Use LinkedIn Video To Grow Your Business w/ Judi Fox

ative video on LinkedIn could be the secret weapon you've be afraid to use. The organic reach of LinkedIn video content is huge, all you have to do is learn how to format your content and tailor it to your audience.

How To Use LinkedIn Video To Grow Your Business w/ Judi Fox // Native video on LinkedIn could be the secret weapon you’ve be afraid to use. The organic reach of LinkedIn video content is huge, all you have to do is learn how to format your content and tailor it to your audience. Today we talk with Judi Fox on how to master the art of LinkedIn video marketing.

Since the launch of LinkedIn native video in 2017, LinkedIn has proven that it’s more than just a platform for long-form B2B content.

In one year, LinkedIn video posts generated more than 300 million impressions on the platform. They also earn an average of three times the engagement of text posts. Plus, early findings from LinkedIn’s beta program show that LinkedIn native videos are five times more likely than other content to start a conversation among LinkedIn members.

Impressive engagement stats aside, video marketing has been shown to boost revenue across social platforms. According to Aberdeen Group, brands that use video marketing grow their revenue 49 percent faster than companies that don’t.

About The Author

Alan Spicer

YouTube Certified Expert and Digital Consultant